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Finance Bill 2026 Threatens Local Jobs, Warns Senator Karungo

Kiambu Senator Karungo wa Thang’wa has called for the rejection or substantial amendment of the Finance Bill 2026, warning that its current provisions could undermine local industries, destroy jobs, and derail Kenya’s industrialisation agenda.

The Senator argued that the legislation fails to support local manufacturing and instead favours the importation of finished products.

According to the Kiambu Senator, the Bill should have been designed to stimulate job creation, strengthen local industries, and support youth livelihoods. Instead, he said, it risks increasing unemployment by making it more expensive for Kenyan firms to assemble products locally.


Concerns Over Local Assembly Sector

Seantor Karungo singled out the local assembly of mobile phones and electric motorbikes as sectors most likely to be affected by the proposed tax changes.

He noted that these industries have created employment opportunities for technicians, sales agents, and young entrepreneurs while also supporting Kenya’s growing digital and creative economy.

The proposed measures, he argued, would make locally assembled products more expensive by increasing taxes on components, spare parts, raw materials, and production inputs. At the same time, imported finished products would benefit from tax relief, creating what he described as an uneven playing field.

Karungo wa Thang’wa questioned why locally assembled phones could become approximately 44 percent more expensive while imported phones could see prices fall by around 24 percent under the proposed framework.

Finance Bill 2026 Threatens Local Jobs, Warns Senator Karungo
Finance Bill 2026 Threatens Local Jobs, Warns Senator Karungo


Call for Fair Tax Treatment

The Senator clarified that his position was not aimed at penalising importers, who also contribute to the economy. Instead, he called for equal tax treatment between imported finished goods and the inputs required by local manufacturers.

“If the Government has zero-rated or exempted finished imported products, then the same treatment must apply to the components, raw materials, spare parts and production inputs used by local assemblers,” he said.

He warned that failure to make the changes could force companies to scale down operations, discourage investment, and increase costs for consumers, including boda boda riders who rely on electric motorbikes.


Push to Protect Jobs and Industry
Senator wa Thang’wa said the Bill, in its current form, contradicts Kenya’s ambition of becoming a regional manufacturing and e-mobility hub.

He urged Members of Parliament to either amend the contentious provisions or reject the legislation altogether, arguing that protecting local assembly industries is essential for safeguarding jobs and supporting economic growth.

The Senator maintained that Parliament’s decision should prioritise workers, manufacturers, boda boda operators, and young Kenyans seeking sustainable livelihoods.

 

Why I&M Bank Is Betting on the Future of Kenyan Basketball

Why I&M Bank Is Betting on the Future of Kenyan Basketball

A KES 10 million investment in Nairobi City Thunder signals growing confidence in Kenya’s basketball scene and the young talent driving its rise.

For years, football and athletics have dominated conversations around Kenyan sport.

However, a new generation of athletes is quietly changing the narrative. Across courts in Nairobi and beyond, basketball is attracting passionate fans, producing elite talent and creating opportunities that extend far beyond the game itself.

That growing momentum received another boost this week after I&M Bank announced a KES 10 million investment in Nairobi City Thunder, one of the country’s most successful basketball clubs.

The partnership positions the bank as the team’s Official Banking Partner for the remainder of the 2026 Kenya National Basketball League season while supporting the club’s broader ambitions of competing at the highest levels of African basketball.

More importantly, it highlights the increasing recognition that sport can be a powerful platform for youth development, entrepreneurship and community growth.

More Than a Basketball Team

When people watch a basketball game, they often focus on the players on the court.

Yet behind every successful team is an ecosystem of coaches, content creators, event organisers, media professionals, small businesses and young entrepreneurs whose livelihoods are connected to the sport.

Nairobi City Thunder understands this reality well.

The club has emerged as one of Kenya’s biggest basketball success stories in recent years. It became the first Kenyan team to qualify for the Basketball Africa League (BAL) in 2024 and repeated the achievement in 2025. The team has also dominated the local scene, winning consecutive Kenya National Basketball Federation league titles without losing a single game.

For club founder and CEO Colin Rasmussen, partnerships like the one with I&M Bank represent much more than financial support.

“When people think about basketball, they see the players. What they don’t always see is the ecosystem around it — creators, businesses, event staff, media professionals and young entrepreneurs. Partnerships like this help grow that entire ecosystem,” he said.

His observation reflects the changing nature of sport today. Successful teams are no longer just athletic organisations. They are brands, employers, community builders and economic drivers.

Why I&M Bank Is Betting on the Future of Kenyan Basketball
Why I&M Bank Is Betting on the Future of Kenyan Basketball
Investing in Potential

Across Africa, investment in sport is increasingly being viewed as an investment in people.

Young athletes gain opportunities to develop their skills, while communities benefit from employment, entertainment and positive role models.

According to I&M Bank Regional CEO Kihara Maina, supporting Nairobi City Thunder aligns with the bank’s commitment to investing in homegrown excellence and youth empowerment.

“We are proud to stand with Nairobi City Thunder at a time when the club continues to raise the standard of basketball not just in Kenya, but also across the region. This partnership reflects our commitment to supporting homegrown excellence, investing in youth and building meaningful connections with communities through sport,” he said.

The sponsorship will help support the team’s participation in local and continental competitions, including future Basketball Africa League campaigns.

For players, that support provides both practical resources and added motivation.

Nairobi City Thunder forward Tom “Bush” Wamukota believes the partnership sends a strong message about the growing recognition of basketball in Kenya.

“This partnership means a lot to us as players because it shows that our work is being recognized at the highest level. Having I&M Bank behind Nairobi City Thunder gives us extra motivation to compete hard, represent the badge well and make our supporters proud throughout the season,” he said.

A Bright Future for Kenyan Basketball

Basketball’s popularity continues to grow across Africa, driven by increased media coverage, international opportunities and a new generation of talented players.

Kenya is beginning to carve out its place within that story.

Teams such as Nairobi City Thunder are proving that local clubs can compete at continental level while inspiring young athletes to dream bigger.

As corporate support for the sport increases, more opportunities are likely to emerge for players, coaches and the wider basketball ecosystem.

The partnership between I&M Bank and Nairobi City Thunder may have been announced as a sponsorship deal. Yet it also reflects something bigger growing belief in the potential of Kenyan basketball and the young people helping to shape its future.

And if recent performances are anything to go by, that future looks increasingly bright.

Kisumu Comes Alive as AfroExchange Returns

Kisumu Comes Alive as AfroExchange Returns

Johnnie Walker’s signature cultural experience brought together music lovers, artists and creatives for an unforgettable celebration of African culture, creativity and connection.

There is something magical about a night where music, art and culture come together.

The energy feels different. Conversations flow more naturally. Strangers become friends. Creativity takes centre stage, and people find themselves connected through a shared appreciation for authentic experiences.

That was the atmosphere in Kisumu on June 13 as Johnnie Walker brought back AfroExchange, its signature cultural experience designed to celebrate African creativity through music, art and cultural exchange.

Hosted at Berlin Lounge 042, the second edition of AfroExchange in Kisumu built on the success of its debut event in the city last November. The event attracted music lovers, creatives, artists and culture enthusiasts eager to immerse themselves in an evening dedicated to African expression in all its forms.

More than just a night out, AfroExchange served as a reminder of the power of creativity to bring communities together and shape modern African culture.

A Night Powered by Music

From the moment guests arrived, the atmosphere was electric.

DJs Detrix and Most Wanted kept the crowd energized with carefully curated sets that blended contemporary African sounds with crowd favourites. Their performances created a lively soundtrack for the evening and kept guests on their feet throughout the night.

The excitement reached another level when headline artist Okello Max stepped onto the stage.

Known for music deeply rooted in Dholuo culture, the singer delivered one of the night’s standout performances. His dramatic entrance immediately captured the audience before he launched into a set featuring fan favourites such as Taya, Diana and Nakufa.

The crowd responded enthusiastically, singing along word for word and transforming the venue into a celebration of local identity, storytelling and musical talent.

Kisumu Comes Alive as AfroExchange Returns
Kisumu Comes Alive as AfroExchange Returns
More Than Entertainment

While music remained at the heart of the experience, AfroExchange offered much more than live performances.

Guests explored interactive art installations, visual showcases and creative spaces that highlighted Kenya’s growing artistic landscape. These immersive experiences encouraged attendees to engage with local talent while appreciating the many forms of creativity shaping contemporary African culture.

One particularly memorable moment came towards the end of Okello Max’s performance when he received a hand-drawn portrait created by an emerging artist from the region.

The gesture reflected AfroExchange’s commitment to supporting local creatives and fostering collaboration across different artistic disciplines.

Guests also enjoyed a selection of expertly crafted cocktails that complemented the premium atmosphere of the evening, adding another layer to the multi-sensory experience.

Celebrating African Creativity

According to Duncan Mokaya, Shopper Manager at Johnnie Walker, AfroExchange reflects the brand’s ongoing commitment to championing African creativity and supporting individuals who continue to shape culture across the continent.

“Johnnie Walker has always stood for progress and the people who keep moving culture forward. AfroExchange reflects our commitment to championing African creativity by creating spaces where music, art and culture intersect. Through this platform, we celebrate the creators, innovators and cultural tastemakers who are shaping modern Africa while inspiring consumers to take bold steps in pursuit of their passions,” he said.

At its core, AfroExchange is inspired by the belief that music, art and fashion are among Africa’s strongest cultural connectors.

The platform celebrates the stories, sounds and influences that travel across African cities while highlighting the unique identity and creative energy that make each destination special.

Kisumu’s Growing Cultural Influence

The successful return of AfroExchange also highlighted Kisumu’s growing reputation as a vibrant destination for entertainment, nightlife and contemporary African culture.

As more creative experiences find a home in the city, Kisumu continues to strengthen its position as an important cultural hub. Events such as AfroExchange play a key role in this growth by creating spaces where artists, creatives and audiences can connect and collaborate.

For many attendees, the evening represented more than entertainment. It was an opportunity to celebrate creativity, discover new talent and connect with people who share a passion for African culture.

“We are delighted to have returned to Kisumu and to continue building experiences that bring people together through creativity and shared cultural expression,” Duncan added.

As the night came to an end, AfroExchange once again demonstrated the power of music, art and culture to create meaningful connections. Through the platform, Johnnie Walker continues to celebrate African creativity while inspiring communities to embrace self-expression, cultural exchange and progress.

Sifuna Seeks Answers on Forest Conservation and Delayed Karen Market Project

Nairobi Senator Edwin Sifuna has raised concerns over the state of Kenya’s forests and conservation areas while also demanding accountability for delays in the completion of the Karen Market project.

Speaking in the Senate, Sifuna questioned the continued loss of forest cover across the country through deforestation, excision, and de-gazettement of protected areas. He warned that the trend poses a significant threat to biodiversity conservation, water security, climate resilience, and the country’s long-term sustainable development goals.

Senator Sifuna noted that concerns have emerged over the conversion of protected ecosystems into non-conservation uses, including the construction of state lodges, convention centres, and other infrastructure projects.

According to Sifuna, such developments risk undermining efforts to preserve critical natural habitats and environmental resources.

Push for Greater Accountability on Forest Management
To address the concerns, Sifuna has called on the Senate Standing Committee on Land, Environment and Natural Resources to provide a comprehensive assessment of Kenya’s forest cover over the past decade.

Sifuna is seeking detailed information on forests and conservation areas that have been excised or de-gazetted during that period.

He also wants the committee to outline measures being implemented to safeguard protected ecosystems from further degradation and ensure conservation efforts remain effective.

His request comes amid growing public concern over environmental conservation and the impact of shrinking forest cover on water catchment areas and climate change mitigation efforts.

Sifuna Seeks Answers on Forest Conservation and Delayed Karen Market Project
Sifuna Seeks Answers on Forest Conservation and Delayed Karen Market Project
Karen Market Delays Under Scrutiny
In a separate matter, Sifuna has demanded an explanation for the stalled Karen Market project, citing the difficulties faced by traders who continue to operate from temporary structures despite substantial public investment in the project.

The Nairobi Senator observed that many traders remain exposed to harsh weather conditions, insecurity, and poor working environments due to the delayed completion of the market.

Sifuna has tasked the Senate Standing Committee on Trade, with explaining the reasons behind the prolonged delay in completing the project.

The committee is expected to provide clear timelines for the market’s completion and detail interventions aimed at alleviating the challenges facing affected traders.

 

MultiChoice and CANAL+ Launch Novelas+ Channel for Kenyan Telenovela Fans

MultiChoice and CANAL+ Launch Novelas+ Channel for Kenyan Telenovela Fans

New channel to bring popular dramas from Latin America, Turkey, Portugal and the United States to DStv and GOtv viewers

MultiChoice, a CANAL+ company, has announced the launch of Novelas+, a dedicated telenovela channel that will now be available to English- and Portuguese-speaking audiences across Africa.

The new channel launches on July 1 and will offer viewers a daily lineup of drama series from Latin America, Turkey, Portugal, and the United States. Novelas+ builds on the success of Novelas TV, which has become one of the most-watched channels in French-speaking Africa.

In Kenya, Novelas+ will be available on DStv Access and GOtv Plus, giving subscribers access to some of the world’s most popular drama series.

Bringing Global Drama Closer to African Audiences

According to MultiChoice, the new channel reflects the growing popularity of telenovelas among African viewers.

“Our diverse audiences across Africa are united in their love for a juicy telenovela,” said Nomsa Philiso, Director of Content General Entertainment for English- and Portuguese-speaking Africa.

“We’re bringing all the passionate flavours of global dramas to their screens, with new episodes every day. Quality is everything, and we’re curating, localising and scheduling only the best for our viewers, including Turkish telenovelas, which have become a global sensation,” she added.

The channel will air four different series every weekday, with a new episode of each show broadcast daily. Viewers can expect stories filled with romance, betrayal, family conflict, revenge, and dramatic twists.\

MultiChoice and CANAL+ Launch Novelas+ Channel for Kenyan Telenovela Fans
MultiChoice and CANAL+ Launch Novelas+ Channel for Kenyan Telenovela Fans
Strong Lineup of International Hits

English-speaking audiences will enjoy several high-profile productions.

Among the featured titles is Avenida Brasil, one of Brazil’s most successful television dramas. The series stars Débora Falabella as a woman seeking revenge after being abandoned as a child and Adriana Esteves as the show’s notorious villain.

Viewers can also look forward to Be My Sunshine, a Turkish romantic comedy starring Ayça Ayşin Turan and Alp Navruz.

Another major attraction is Doménica Montero, featuring Mexican actress Angelique Boyer in the lead role.

The lineup also includes Sin and Roses, which follows the dramatic collapse of a successful businessman’s life after a family secret emerges.

Portuguese Viewers Get Exclusive Regional Content

Portuguese-speaking audiences will receive their own dedicated Novelas+ channel.

One of the flagship shows is A Fazenda, a story centered on inheritance, family secrets, and life on a farm in Angola.

The channel will also feature Forbidden Love, a series that became a ratings phenomenon in Turkey and remains one of the country’s most popular dramas.

In addition, Portuguese-language versions of Doménica Montero and Sin and Roses will be available.

More Entertainment Value for DStv and GOtv Customers

The launch of Novelas+ forms part of the ongoing collaboration between MultiChoice and CANAL+ to expand entertainment options across Africa.

By introducing a dedicated telenovela channel, the companies aim to give viewers greater access to globally acclaimed dramas while catering to the growing demand for serialized storytelling.

Starting July 1, Kenyan subscribers on DStv Access and GOtv Plus will be able to enjoy a continuous lineup of romance, intrigue, rivalry, and suspense through Novelas+, bringing some of the world’s most-loved telenovelas to local screens.

DP Kindiki Calls for Stronger Ocean Sustainability Action

Deputy President Kithure Kindiki has called for strengthened global sustainability programmes aimed at protecting marine ecosystems and ensuring oceans continue to sustain future generations.

Speaking during the ongoing Our Ocean Conference 2026, he emphasized that ocean health is inseparably linked to the survival of humanity and the planet, urging countries and partners to move beyond commitments and focus on measurable action, impact, and long-term environmental stewardship.

He reaffirmed that scientific evidence consistently shows a close and permanent relationship between the survival of the planet and the health of its oceans. Kindiki noted that oceans remain a critical life-support system, regulating climate, sustaining biodiversity, and underpinning global food security and livelihoods.

He stressed that protecting marine ecosystems is therefore not a discretionary environmental goal, but a fundamental requirement for global stability and human survival in the coming generations.


Human Activity Driving Ocean Stress

The Deputy President raised concern over increasing pressure on marine environments, noting that much of it is driven by human activity.

DP Kindiki observed that because these pressures are human-made, they are also manageable and reversible through coordinated policy action, responsible economic practices, and stronger environmental governance.

He cautioned that continued unsustainable exploitation of marine resources risks undermining ecosystems facing pollution, overfishing and climate change.

DP Kindiki Calls for Stronger Ocean Sustainability Action
DP Kindiki Calls for Stronger Ocean Sustainability Action

Call for Action-Driven Sustainability Programmes
Kindiki urged participants at the conference to confront the reality of unsustainable practices affecting oceans and accelerate the implementation of structured sustainability programmes.

He emphasized that declarations alone are insufficient unless matched with implementation, accountability, and sustained investment in marine protection initiatives.

DP Kindiki further underscored the need for collective responsibility among governments, private sector actors, and civil society in reversing environmental degradation.

He concluded by reaffirming that protecting oceans is a shared global duty that requires sustained collaboration, innovation, and long-term commitment to ensure marine ecosystems remain viable for future generations.

 

IPOA Pushes for Stronger Police Reforms in Meeting with PS Raymond Omollo

The Independent Policing Oversight Authority (IPOA) has intensified its push for police reforms following a high-level consultative meeting with Internal Security PS Raymond Omollo.

The meeting, held at Harambee House, brought together the IPOA Board led by Vice Chair Anne Wanjiku and CEO Elema Halake.

Discussions centered on the implementation of National Police Service (NPS) reform recommendations, strengthening institutional collaboration, and enhancing accountability within the security sector. The engagement comes at a time when police accountability and professionalism remain key issues in Kenya’s security landscape.


Focus on Reform Implementation
A major agenda of the meeting was the progress of ongoing police reforms and the mechanisms needed to ensure their successful implementation.

Both parties reviewed recommendations aimed at improving service delivery within the National Police Service while strengthening oversight structures. Discussions also examined ways of enhancing professionalism among officers and promoting a culture of accountability across the Service.

The meeting further provided an opportunity to assess emerging policing challenges and explore practical solutions to improve operational effectiveness while maintaining public trust.

IPOA Pushes for Stronger Police Reforms in Meeting with PS Raymond Omollo
IPOA Pushes for Stronger Police Reforms in Meeting with PS Raymond Omollo

Strengthening Oversight and Accountability
IPOA emphasized the importance of robust oversight systems in supporting police reforms and ensuring adherence to the rule of law.

The Authority highlighted the need for stronger internal accountability mechanisms within the National Police Service to address misconduct and reinforce public confidence in law enforcement institutions.

Community policing also featured prominently in the discussions. Stakeholders noted that stronger engagement between police officers and communities can help improve security outcomes while fostering better relationships between the public and law enforcement agencies.

The deliberations underscored the growing recognition that effective policing requires not only operational capacity but also transparency, accountability, and public cooperation.


Collaboration Key to Sustainable Reforms

During the meeting, IPOA reaffirmed its commitment to working closely with government agencies, oversight institutions, and security stakeholders to advance reforms within the policing sector.

The Authority noted that collaboration remains critical in promoting accountability, safeguarding human rights, and enhancing service delivery across the security sector.

IPOA further stressed that coordinated efforts between oversight bodies and security agencies are essential for building public trust and ensuring that reform initiatives translate into tangible improvements in policing.

The consultative engagement reflects ongoing efforts by both the government and oversight institutions to strengthen Kenya’s security framework while advancing professional, accountable, and citizen-centered policing.

 

 MPs Raise Alarm as Tsetse Eradication Budget Falls to Sh15 Million

The National Assembly Committee on Agriculture and Livestock has raised concerns over severe budget cuts facing the Kenya Tsetse and Trypanosomiasis Eradication Council (KENTTEC), warning that the reductions could undermine years of progress in controlling the tsetse fly and trypanosomiasis across the country.

The concerns emerged during a meeting between the Committee and KENTTEC officials, where lawmakers reviewed the agency’s mandate, achievements, and operational challenges.

Progress in Disease Control Under Threat
KENTTEC informed the Committee that since its establishment in 2012, it has led national efforts to suppress tsetse fly populations and reduce the spread of trypanosomiasis, a disease that affects both humans and livestock.

According to Doctor Onyango, approximately 138,000 square kilometres, representing 23 per cent of Kenya’s land mass, remain infested by tsetse flies. The affected regions span 38 counties, limiting livestock production and agricultural activities across nearly 60 per cent of the country’s rangelands and about 11,000 hectares of arable land.

The Council reported significant progress, with interventions reducing tsetse fly populations and disease prevalence across more than 24,000 square kilometres. Onyango also highlighted a major milestone achieved in June 2025 when the World Health Organization declared Kenya free of sleeping sickness after recording no human cases since 2009.

“Trypanosomiasis continues to pose a major public health and economic threat, particularly in rural communities where livelihoods depend heavily on livestock and agriculture,” he said.

 MPs Raise Alarm as Tsetse Eradication Budget Falls to Sh15 Million
MPs Raise Alarm as Tsetse Eradication Budget Falls to Sh15 Million

Lawmakers Question Funding Decline
Despite the gains, KENTTEC warned that its operations are increasingly constrained by inadequate funding. The Committee heard that the Council’s budget has fallen from KSh 720 million in the 2012/2013 financial year to KSh 50 million in 2025/2026.

For the 2026/2027 financial year, the agency has been allocated only KSh 15 million against a funding requirement of KSh 200 million.

Kanduyi MP John Makali expressed concern over the trend, questioning why funding had declined despite the Council’s demonstrated impact. He also challenged the Board to explain efforts made to secure increased allocations through the relevant ministry.

Committee Chairperson Mutunga urged KENTTEC to explore partnerships with county governments, development partners, and other stakeholders to bridge funding gaps. He also called for greater public awareness of the Council’s work and requested a detailed cost analysis of its projects.

 

Duale Pushes for Stronger Ebola Response as Kenya Deepens Health Partnerships

Health CS Aden Duale has called for stronger continental collaboration to contain the escalating Ebola Bundibugyo Virus Disease outbreak affecting parts of Uganda and the Democratic Republic of the Congo.

Duale represented President William Ruto at the African Union High-Level Virtual Summit convened by the African Union and the Africa Centres for Disease Control and Prevention (Africa CDC). The meeting brought together Heads of State, government leaders and global health partners to coordinate a unified response to the outbreak.

During the summit, Kenya expressed solidarity with the affected countries and reaffirmed support for frontline health workers battling the disease.

CS Duale called for increased political commitment and financing to strengthen outbreak preparedness and response efforts across the continent.

The Health CS emphasized the need for enhanced cross-border surveillance, improved coordination among neighbouring countries and accelerated implementation of the Africa CDC-led Continental Preparedness and Response Plan.

Kenya Strengthens Preparedness Measures
Duale highlighted Kenya’s heightened state of preparedness amid the regional health threat.

The country has intensified surveillance at points of entry, strengthened laboratory capacity and enhanced response mechanisms to detect and contain potential cases. Kenya has also expressed readiness to deploy public health experts to support affected countries if required.

According to the Health CS, the outbreak underscores the importance of strengthening Africa’s health security systems and reducing reliance on external sources for critical medical supplies.

He noted that investing in local manufacturing of vaccines, diagnostics, therapeutics and other essential health commodities would significantly improve the continent’s ability to respond to future health emergencies.

Duale Pushes for Stronger Ebola Response as Kenya Deepens Health Partnerships
Duale Pushes for Stronger Ebola Response as Kenya Deepens Health Partnerships
Egypt Visit Highlights Diagnostic Success Stories
Separately, Duale visited the REME-D Diagnostics booth during the 5th Health Exhibition Conference (ExCon) 2026 in Egypt, where he held discussions on the role of diagnostics in disease prevention, early detection and health system strengthening.

Hosted by Salma Tammam, the engagement provided insights into Egypt’s successful hepatitis elimination programme, which relied on large-scale screening, rapid diagnosis and timely treatment to achieve significant public health outcomes.

The discussions reinforced the importance of investing in robust diagnostic systems as a foundation for effective healthcare delivery and disease control.

As Kenya works to reduce the burden of viral hepatitis and expand access to quality healthcare, Duale said the government remains committed to strengthening diagnostic capacity and scaling up screening programmes nationwide.

He added that Kenya will continue learning from global best practices through strategic partnerships aimed at improving health outcomes and building resilient health systems.

 

 

SportyTV Lands on DStv and GOtv, Expanding Access to Live Sports Across Africa

SportyTV Lands on DStv and GOtv, Expanding Access to Live Sports Across Africa

Live sports fans across Kenya now have another reason to stay glued to their screens after SportyTV officially joined DStv and GOtv, bringing hundreds of live sporting events to viewers at an affordable price.

The 24-hour sports channel, which launched on DStv Channel 237 and GOtv Channel 58, is expected to deliver around 750 live sporting events annually. The move significantly expands sports access for subscribers on DStv Access and GOtv Value packages.

The addition comes as broadcasters seek to make premium sports content more accessible to African audiences. SportyTV combines live matches, sports news, analysis, highlights and behind-the-scenes content across football, basketball and combat sports.

David Mignot, CEO of CANAL+ Africa, said the partnership reflects the company’s commitment to making quality sports content available to more viewers across the continent.

“SportyTV is a strong addition to the DStv Access and GOtv Value content offering across Africa. It brings exciting sports events to customers at an accessible price point while reinforcing our commitment to making quality sport available to as many fans as possible,” he said.

SportyTV Lands on DStv and GOtv, Expanding Access to Live Sports Across Africa
SportyTV Lands on DStv and GOtv, Expanding Access to Live Sports Across Africa
SportyTV Lands on DStv and GOtv, Expanding Access to Live Sports Across Africa
SportyTV Lands on DStv and GOtv, Expanding Access to Live Sports Across Africa

More Football for African Fans

Football enthusiasts are expected to be among the biggest beneficiaries of the new offering.

The channel will broadcast competitions including the English Premier League, Carabao Cup, EFL Championship, Women’s FA Cup, Spain’s LaLiga, the Bundesliga and Italy’s Serie A.

In addition, fans will gain access to content from some of the world’s biggest clubs through Real Madrid TV, Arsenal TV, Chelsea TV and Manchester City TV.

Sporty Group Founder and CEO Sudeep Ramnani said the company’s vision has always been to bring global sports content closer to African audiences.

“Our ambition has always been to provide a truly global sports offering for African fans. We want to combine live action, storytelling and unprecedented access to some of the world’s biggest clubs and competitions,” he said.

“Partnering with CANAL+ allows us to bring that vision to millions more households across Africa.”

Beyond European Football

While European football remains a major attraction, the channel’s content extends well beyond the continent’s biggest leagues.

Viewers will also enjoy coverage of the Copa Libertadores, Argentina’s top-flight league, Brazil’s Serie A, the Greek League and the Saudi Pro League.

Basketball fans have not been left out either, with the NBA forming part of the channel’s growing sports portfolio.

According to CANAL+ Director of Sport Content for English and Portuguese-speaking Africa, Rendani Ramovha, SportyTV complements rather than replaces existing SuperSport programming.

“The channel gives DStv and GOtv viewers more choice. It broadens the sports offering by adding live events that were previously unavailable on some packages,” he said.

Greater Value for Subscribers

The launch strengthens DStv Access, one of MultiChoice’s most affordable packages, by adding sports content that previously required higher-tier subscriptions.

Subscribers will continue to enjoy access to more than 80 television channels covering entertainment, movies, children’s programming, lifestyle content and news.

Additional channels recently added include WWE and Base Pulse, while Novelas+ is expected to join the platform from July 1.

Sports fans looking for the complete SuperSport experience, including every Premier League match, Formula 1, MotoGP and major rugby competitions, will still require a DStv Premium subscription.

For many viewers, however, the arrival of SportyTV offers a fresh opportunity to enjoy more live sport without stretching their entertainment budgets.

As competition for sports audiences intensifies across Africa, partnerships such as this are helping bring global sporting action closer to millions of fans while expanding viewing options across the continent.